Read Street
Create magical reading memories
Children who read regularly grow lifelong confidence, sparkling self-esteem, have brighter learning outcomes, and magical imaginations - now that’s a powerful toolkit!
Mini courses, books and reading accessories designed by teachers, learning designers, parents and grandparents to help you create magical childhood memories.
Kids readers and books which guide them through to reading competence
Reading buddies and accessories which support a magical reading and play experience
Activity ideas to enhance the joy of reading and playing
Quick and easy online toolkits to support a fabulous childhood
How reading impacts young children
Reading aloud to young children strengthens neural connections in the brain's language and cognitive regions, laying a foundation for lifelong learning and critical thinking. But wait, there’s more….
Studies have shown that reading stories, particularly fiction, helps children develop theory of mind—the ability to understand other people’s feelings and perspectives—making them more emotionally intelligent and socially skilled.
Cozy, shared reading moments release oxytocin—the “bonding hormone”—helping children feel secure, loved, and supported. This secure foundation enhances self-esteem and confidence in life.
Children who grow up with positive reading experiences are more likely to become optimistic, curious adults with stronger problem-solving skills and emotional well-being.
Creating joyful reading experiences—like fun bedtime stories or engaging library trips—activates the brain's reward pathways, associating reading with pleasure and curiosity. This primes kids for a lifetime of exploration, joy, and openness to new ideas.
